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ip SMI SnowMakers website smi automation mockup by Design Direction llc
ip SMI SnowMakers website Axis SnowTower mockup by Design Direction llc

SMI Snowmakers

Website Design + Development + Print Media + Photography + Video

Snow Machines, Inc., headquartered in Midland, MI, engineers, manufactures and installs snowmaking equipment and provides construction and engineering services for ski resorts worldwide. We’ve enjoyed a 30 year partnership with SMI, designing and updating their websites, as well as all of their print and digital collaterals, product photography and company videos.

Their snowmakers.com website has gone through several major design and functionality upgrades since we designed their first website back on the late 90s. This most recent redesign has given them a fresh and modern style while bringing them up-to-speed with the latest web technologies. The site was organized to showcase their numerous snowmaking models with a mega menu navigation that not only provides an easy to use interface, but also the ability visually showcase the breadth of their product lines. The website supports a broad array of resources for both customers and company reps alike, including an interactive world map for locating reps by country.

Go to Snowmakers.com


“We consistently get great feedback on the look of our multiple websites. We appreciate their customer-driven approach and find them to be a great value.”

BROOKE VANDERKELEN ALBA, SNOW MACHINES, INC.

Client Name: Snow Machines, Inc., Midland Michigan

Category: websites

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